Name: E-mail: Feliratkozás
 
 

Garnire BB campaign

28. June 2012.
Garnier Hungary launched a new product on the Hungarian market: the brand new BB (Beauty Balm) Cream. Factory Creative Studio was commissioned to create a stylish BB look on the Garnier Facebook page by designing a Facebook profile picture and opening page in line with the BB campaign look.



Beside the stylish look, Garnier Hungary's aim was to create a buzz around the new product and the campaign. We were also commissioned to accomplish that by designing and building a Product Testing Application. Thanks to the application, users can register their details and enter a lottery to win the BB Cream and to be the first ones to test out the brand new product. Users can not only register but also read and write opinions about the product.



The news spread quickly on the web, as Facebook wall posts appeared on a user’s wall each time a user registered or evaluated the product. The campaign produced glowing results: 4000 user registrations and likes only during the first week of the campaign!

 



"Dear Zsolt,
 
A big and sincere Thank You to you and the entire team in Szeged.
 
At the end of the day your team and our team created two websites we can really be proud of, and which are on level with our high quality standards.
 
I am really happy we choose Factory to work with. You have a great team, very good spirits and a highly professional approach to doing things.
 
Please pass our gratitude and compliments on to you’re your.
 
Have a good weekend,
 
Ferdinand

(To Zsolt Fábián, Managing and Creative Director of Factory, after DaVinci Learning launch)"