Name: E-mail: Feliratkozás

Factory makes the branding of Da Vinci Learning

05. July 2011.
Ferdinand Habsburg, the owner and managing director of Da Vinci Learning Channel, visited Factory Creative Studio's Szeged premises on Monday to sign a contract involving the channel’s on-air, off-air and online creative image-development - which includes the design of it’s entire online media appearance.

Ferdinand Habsburg spokes about branding of Da Vinci Learning at Factory office

The Da Vinci Learning education and informative channel is available in 15 countries – mostly in Central Europe. It’s possible to subscribe for the channel in Hungary at all the bigger cable-television service company.

Hard work at Factory

Factory won the commission of the international tender. Ferdinand Habsburg said that our company has creativity and technical knowledge in one place - coupled with experience in online video content visualization.

Stand up at the Factory office - meeting and speaking about daily tasks. Next to Ferdinand Habsburgnak stands Zsolt Fábián managing and creative director

Factory received it’s biggest and most exciting mission by signing this contract. Hopefully our position in the broadcast field can be strengthened with this project: this is our third project that includes the branding of a TV channel and the related works.

Bunny Nach 8 - second part

13. October 2010.
AXN Germany's idea was to make programmes beginning after 8 P.M. more  
interesting for male viewers. By hosting its programmes and reviewing
films, AXN helps viewers choose among their programmes. AXN Germany
decided that the playmate of the month will host these programmes.
Factory was given a very comprehensive task and significant challenge:
we prepared the studio desing, the logo, opener and closer animations,
and we also planned nameplates for playmates. Factory's on-air staff
made the light-curtain, and we also made the background for the part
where the bunny comes into the studio, leaving visible only the fans'

We prepared three separate proposals: one with a conservative and
limited style, another with a candy theme, and the last one - which
was finally accepted by AXN - included very elegant solutions.

We finished the first part of the project. In the second part we will
place werkfilms, which were made during shooting, on the website This work has already begun. We will also create
a calendar site that contains the main films of the month.

The customer's expectation was that we use Bunny Nach 8 branding,
while at the same time indicating that the programme hosts are backed
by Playboy magazine - which is very popular among men.

The customer's expectation was that we use Bunny Nach 8 branding,  
while at the same time indicating that the programme hosts are backed  
by Playboy magazine - which is very popular among men.

Bunny nach 8

27. August 2010.
AXN Germany’s prime-time programme will be hosted by Playboy Playmates. Sony Germany asked us to create the branding and digital assets for the show, and we gladly jumped into it. Our on-paper and on-air teams created the logo, the studio design, the opener, closer, breaker, nameplate and music for the programme.

By working closely with the production company, we made sure that everything fits together by the time the Bunny walks into the limelight.

As our task was to create a brand for a not yet existing programme, in the beginning we suggested 3 concepts to help Sony Germany decide what they want the show to be like: news style, playful style or elegant style. In each one, we presented different concepts for the logo, opener and the studio, to narrow the possible routes a bit. Finally, the look and feel (and glamour) of the elegant concept suited the plans the best, so it was chosen.

Although the production of the „elegant studio“ was to be pretty simple and minimalistic in terms of design, we wanted to come up with something interesting, so we invented a virtual lighting installation, and we named it „The Light Curtain“.

This unique design element works like an LCD screen, but instead of pixels, the curtain is made of tiny, floating/rotating discs with light-reflecting material. The pattern which controls the rotations is programmable, so almost any form and animation can be achieved. We recommended and chose to use a slow-moving, silky pattern to counteract the solid, weighty elements of the studio space, thus creating the visual balance needed for elegance.

The „elegant opener“ concept featured dozens of photographers and fans, celebrating and taking photos of the Bunny as she heads towards the studio through the backstage corridor. What was cool about this, is that we went out shooting actors - and of course ourselves in FullHD in order to achieve the best possible quality.

And we didn't regret doing it: post-production and placing the characters to the 3d environment went smoothly. The opener was ready to use after the design of the elevator, the corridor - and motion design of the flashes, ending in the full screen logo of the show.

The designs of other visual elements – the nametable, the breaker and the closer – were based on the visual rule system created for the studio and opener.

Micra website

03. November 2005.
We have completed the new homepage of Micra-Metripond Kft., Hódmezővásárhely, dealing with production and selling of scales and counters.

We produced the site to fit the new corporate image that was also created by our studio. The page offers an online catalogue, a gallery, news and newsletter system to the visitors,  plus a reseller and service-database is available to those who use Micra products. The entire range of products – the complete store system – is provided by a flash presentation.

The site has a separate page for the B2B partners which can be reached by signing in. Here tradesmen, services and developers can read categorized professional news, they can downoad background materials and guides. There is a separate page for the registration of new partners, as well.


Tamás Witzl

Farmit Hungária Kft.
At the setout of Farmit project, it was crucial for us to prepare all our online and offline marketing-communication tools with a domestic studio in reliable quality right from the shaping of the brand. The results of our cooperation are corporate design elements, printed company materials, press advertisements, PR articles, videos, electronic newsletters, online advertising campaigns and several services running in the background. With its broad service portfolio, creative ideas and flexible performance, Factory proved that we chose correctly. I regard it a momentuous virtue that the colleagues, having a good grip of the latest technological deals and trends, also find their ways within the communicational surroundings of the more traditional markets, and are able to present continuously and outstandingly.